LinkedIn is the top B2B lead generation social media. There are currently over 600 million professionals registered, and the number keeps growing.
The goal of LinkedIn’s developers is to reach 3 billion! The best is yet to come.
The reason behind that is the optimized search engine and the intentions behind creating LinkedIn. The platform is designed especially for business.
Compared to the cold outreach technique, in LinkedIn, you have many benefits, including:
LinkedIn Automation
Whether a business is B2B, B2C, D2C, social media platforms such as LinkedIn, Facebook, and Instagram are perfect for generating more leads.
While Facebook and Instagram are focused directly on customers, LinkedIn is the perfect environment for business partners.
And the software companies aren’t behind.
Advanced platforms automate all the processes and bring crucial features such as:
But make sure to use only trusted software providers like Clickedin.
Most of the free bots you find online will get your LinkedIn account in trouble, if not blocked. And your credibility will undoubtedly take a hit.
Suitable Business Model for LinkedIn Automation
If you’re planning on using LinkedIn Automation tools for your business, make sure you do everything right.
Business models, such as D2C and B2C, would instead use other social media platforms. Platforms such as Facebook and Instagram will utilize their marketing strategies.
But for B2B marketing, LinkedIn optimization has become a must. That’s because you can find mainly B2B companies on the platform.
Filters such as company size, location, and business tools allow each software to create an automated searching process.
Expandi
Pros:
- Affordable price
- Smart inbox
- Build your campaigns
- iOS and Android app
Cons:
- Not as safe as other platforms
- It may be hard to get it working at first
Expandi claims to be the safest software automation tool for LinkedIn, but they’re far from that.
Even though their services may work fine, you may find your LinkedIn credibility hurt if you don’t design your campaign correctly.
And Expandi is hard to setup. You may find it not working at all sometimes. You have to set up everything correctly.
But it’s affordable! If you’re a startup and are trying different things out, Expandi might be the software for you.
Pricing:
The only plan offered by Expandi is $99/month.
Clickedin
Pros:
- AI-based sales person
- The Only IBM Watson partner for LinkedIn
- Triple verification on each lead
- Advanced email marketing campaigns
- iOS and Android apps
Using Clickedin is like having a sales team on LinkedIn, doing all the work for you! And they operate full-time seven days a week.
As you can see, Clickedin is the only LinkedIn partner using IBM Watson’s AI. That AI can detect whether someone returns a positive or negative response.
After each response, there is a triple-verification process on the data before delivering your new lead’s information such as email, names, etc.
The platform itself has a lot of extra features, which you can see below in the pricing:
And there's a yearly plan in case you are going hard on LinkedIn:
Expandi vs. Clickedin
When choosing between Expandi and Clickedin, you should have a clear vision of your desired results.
Suppose you’d like to try something new without a real intention of engaging full-time on LinkedIn. In that case, you should pick Expandi as it is cheaper and suitable for your experiment.
But if you’re going to start your high-end LinkedIn campaigns, you’ll need all the features from Clickedin, especially the AI.
Both companies claim to be 100% safe for your LinkedIn profile, but according to some reviews, Expandi isn’t that safe and you may get your profile’s credibility hurt, if not blocked.
Clickedin is surely the best choice for anyone with serious intentions, looking for prosperity in LinkedIn.
And even though Clickedin may look pricey at first, you will find that it converts, and you’ll profit from the platform. All the leads you generate through it are worth it.
Expandi Reviews
Online reviews could be controversial due to all the fake ones out there.
Here is one of the few Expandi reviews we found on G2.
“Best took to assist you with prospecting
What do you like best?
I love the LinkedIn integration possibilities and the ease of use to set up a campaign
What do you dislike?
What could be better is the customer support in the case of cancelling accounts on behalf of team mates
What problems are you solving with the product? What benefits have you realized?
Time spending prospecting and manual tasks in the funnel.”
User in Information Technology and Services
https://www.g2.com/
Clickedin Reviews
Compared to the few Expandi Reviews, we found more about Clickedin.
We found 5 case studies and 6 testimonials that proved the quality of Clickedin.
Below you can see a few of the reviews left on G2 from Clickedin customers.
“Great product with highly responsive support!
What do you like best?
Ease of Use, Automation, Analytics, Support, and Continuous Improvement with new Features/Enhancements. Hard not to like this product!
What do you dislike?
I don’t like that once you build your first connections, you have to import external lists from your 1st connections to put them back in a sequence, but they’ve simplified that process. Since we joined, this is a feature that was released, which shows their dedication to product development.
Recommendations to others considering the product:
None.
What problems are you solving with the product? What benefits have you realized?
We are literally growing our network and engaging our audience while we are sourcing and engaging them on other platforms we use in conjunction with ClickedIn.”
Jay L, small-business president
https://www.g2.com/
And here’s another one we found on G2 again:
“Clickedin is a perfect lead generating tool
What do you like best?
We used some similar tools before but they were not really effective. Clickedin allowed us to automate lead generation and bring a lot of new clients to our business within the first few weeks of usage. Their approach is really cool and innovative
What do you dislike?
Their mobile version could be improved a bit
Recommendations to others considering the product:
Do email campaigns using emails that you collect via marketing campaigns
What problems are you solving with the product? What benefits have you realized?
Networking, improving sales funnel, lead generation”
Erica r, marketing manager
https://www.g2.com/
Summary
As you’ve probably noticed, there aren’t a lot of reviews featuring both of the platforms. That’s why you might have a hard time picking between all the LinkedIn automation tools.
On the bright side, Expandi offers their services for as low as $99/month. If you create your campaign correctly, you will slowly succeed using it.
But if not created properly, your account might suffer as LinkedIn doesn’t allow the use of bots.
Using Expandi is like using free Chrome extensions for LinkedIn leads generation. Expandi is just the budget pick compared to platforms such as Clickedin and their features.
On the other hand, Clickedin provides everything you may dream for in the lead generation automation in LinkedIn. It’s the perfect tool for anyone who engages with serious business intentions in LinkedIn.
All the automation with high-end AI services brings you leads safely, and you have to follow up.
First, the platform chooses your perfect leads. Next, the automated message checks whether you have mutual interests.
And then you have to finish it manually. Make the discovery call and be persuasive. But don’t force it too much. A scheduled second call is still a positive result.